Your campaigns aren't the problem.
The layer above them is.
The 12-minute video below shows where D2C brands actually lose money — and why your dashboards can't see it. Watch it first; then, if it sounds like your account, book a free 90-minute session on your real numbers.
It was built when ads were manual labor: a strategist, a buyer per channel, an account manager to relay it all. Five people each optimize their own slice — and no one is accountable for the whole P&L.
Meta, Google and email each claim the same purchase as their own. Add the dashboards together and you've sold more than you shipped.
ROAS doesn't know your margin, returns or shipping costs. A campaign can hit its target every month while each new order quietly loses money — which is exactly how revenue grows for a year with profit standing still.
One person owns your whole P&L.
At Magic, one growth marketer runs at most three brands. They write the strategy and execute it themselves across Meta, Google, TikTok and email — and they report to you directly. There is no strategist, no buyer, no account manager. Nothing gets lost in a handoff, because there are no handoffs.
The consequence is structural: we can't grow by signing more clients. We grow only when your business grows. That's why we take three new clients a year — and why the session has no pitch in it.
This session is worth 90 minutes of your time if —
What happens on the call
Ad accounts, store analytics, contribution margin — not a slide about them. You share the screen or we do, prepared in advance.
Usually two or three places: budget split across channels, attribution double-counting, or offers that scale ad cost faster than margin.
Two or three concrete fixes, implementable within a week without hiring anyone — including us. They're yours either way.
No borrowed case studies. A founder in the account.
Recordings and client numbers will appear here as sessions happen — we won't rent someone else's. What you get today is the person: I run every session myself, work inside each account daily, and stay within reach the whole engagement.
From our Ukrainian clients, where Magic started. Original audio, English subtitles — same platforms, same math, different currency.
Apply for a session
Three questions. If it's a fit, you'll get a calendar link within one business day. If it's not, we'll say so and tell you why.
We'll reply within one business day — either a calendar link, or an honest "not a fit" with the reason.
Questions founders ask before booking
No. It's a working session on your numbers. Paid engagements exist — an 8-area business audit, a pre-launch month, then monthly management — but they only come up if you ask. The session ends with your quick wins either way.
One growth marketer runs at most three brands, end to end. Adding clients would mean adding handoffs — which is exactly the structure we built Magic to avoid. So capacity opens when a client outgrows us or a marketer frees up, not when a sales target says so.
Read-only access to your ad accounts and store analytics, sent after you book. Thirty minutes of prep on our side happens before the session — the 90 minutes are spent on findings, not on screen-sharing logins.
The session is calibrated for brands past product-market fit with meaningful ad spend. Below that, most of what we'd find is 'spend more, learn faster' — which you don't need us for. Apply anyway if you're close; we'll tell you honestly.
The founder, personally. Not an SDR, not a junior analyst with a script.